Strategic plan

Dementia Australia’s Strategic Plan 2025–2028 outlines our strategy for reducing the impact of dementia for Australians of all ages.

The plan articulates Dementia Australia’s vision and role, as well as the key strategic priorities and actions required to deliver on that vision.

We developed the plan in consultation with people living with dementia, their families and carers, as well as other collaborators, in line with our values: authentic, living experience, inclusive, collaborative and empowering (ALICE).  

Through this consultation we developed four priorities:

• Reduce stigma and discrimination.
• Promote brain health.
• Empower and support people impacted by all forms of dementia.
• Upskill the dementia care workforce.

The following enablers will support us to deliver on these priorities. They are our:

• people, culture and values
• sustainability
• data and digital capabilities
• research, evidence and thought leadership
• brand.

We will continue to reinforce our priorities and enablers through evidence and continuous improvement.

To stay up-to-date with dementia research and resources, hear stories from people impacted by dementia, and find out what you can do to improve the lives of people living with dementia, their families and carers, subscribe to Dementia Australia’s eNews.